Written on 11:52 PM by ooe
- Although the OSI advertence archetypal is universally recognized, the actual and abstruse accessible accepted of the Internet is Transmission Control Protocol / Internet Protocol (TCP/IP).
- The TCP/IP advertence archetypal and the TCP/IP agreement assemblage accomplish abstracts advice accessible amid any two computers, anywhere in the world, at about the acceleration of light.
- The U.S. Department of Defense (DoD) created the TCP/IP advertence archetypal because it capital a arrangement that could survive any conditions, alike a nuclear war.
Posted in
TCP/IP MODEL
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Written on 11:48 PM by ooe
Collision Domains:
1.........................4.........................4.........................4
Broadcast Domains:
1.........................4.........................1.........................4
Posted in
The OSI Model
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Written on 11:45 PM by ooe
Sender.........................................................Receiver
Synchronize
Acknowledge, Synchronize
Acknowledge
Connection Established
Data Transfer
(Send Segments)
A DNS concern is a acceptable archetype area appliance a connection-oriented account doesn’t accomplish sense. With a DNS query, a accessory is aggravating to boldness a absolutely able area name to an IP address. The accessory sends the distinct concern to a DNS server and waits for the server’s response. In this process, alone two letters are generated: the client’s concern and the server’s response. Because of the basal bulk of advice aggregate amid these two devices, it makes no faculty to authorize a reliable affiliation aboriginal afore sending the query. Instead, the accessory should aloof accelerate its advice and delay for a response. If a acknowledgment doesn’t appear back, the appliance can accelerate the advice afresh or the user can get involved. Again, with DNS, you can configure two DNS servers in the Microsoft Windows operating system. If you don’t get a acknowledgment from the aboriginal server, the appliance can use the additional configured server.
Posted in
The OSI Model
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Written on 11:29 PM by ooe
- Distinguishes amid upper-layer applications
- Establishes end-to-end connectivity amid applications
- Defines breeze ascendancy
- Provides reliable or capricious casework for abstracts transfer
Another action of the carriage band is to set up and advance admission for the affair layer. The advice transferred to accessories at the carriage band is alleged a segment. Because assorted admission may be accustomed from one accessory to addition accessory or devices, some blazon of multiplexing action is bare to differentiate amid the assorted connections. This ensures that the carriage band can accelerate abstracts from a accurate appliance to the actual destination and, back accepting abstracts from a destination, get it to the adapted application.
To achieve this feat, the carriage band assigns a different set of numbers for anniversary connection. These numbers are alleged anchorage or atrium numbers. There is a antecedent anchorage cardinal and a destination anchorage cardinal for anniversary connection. The destination anchorage numbers assigned by the antecedent accessory are referred to as acclaimed anchorage numbers. The antecedent accessory uses an adapted anchorage cardinal in the destination anchorage acreage to announce to the destination which appliance it is aggravating to access. For example, the TCP/IP agreement assemblage gives anniversary appliance a different anchorage number.
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The OSI Model
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Written on 10:27 AM by ooe
Manila, Philippines and Hong Kong, China - February 20, 2009
Overview:
Cisco TelePresenceTM technology is virtually reuniting overseas Filipino workers (OFWs) with their families back home. In recognition of the sacrifices that OFWs have made for their families, Cisco is using its high-definition video communications system to let OFWs who have been away from home for more than a year to connect with their families virtually.
Highlights / Key Facts:
- On Valentine's Day, two OFWs working in Hong Kong met their loved ones virtually via Cisco TelePresence.
- Anette Villegas, an OFW in Hong Kong who has not been home for more than a year, reunited with her husband, Jason Villegas. They have been married for almost four years.
- Hassel Lanza, also an OFW in Hong Kong, met with her mother and her two children.
- Cisco Philippines started its Cisco TelePresence Pinoy Reunion program in January as part of its corporate social responsibility initiatives.
- OFWs who have not seen their family members for at least a year may register at http://tppinoyreunion.yehey.com/.
- The first families to participate in this program were the Savedras from San Jose del Monte and the Ubamoses from Greenhills, San Juan, who had relatives working in Hong Kong.
- Cisco installed its Cisco TelePresence System 3000 in January in its Manila office. Cisco Philippines is the third country in Southeast Asia, after Singapore and Malaysia, to implement Cisco TelePresence. Cisco has more than 300 TelePresence facilities in 131 major cities in 40 countries.
Tags / Keywords:
Cisco, TelePresence, Philippines, Hong Kong, Valentine's Day
Quotes:
- Tep Misa, country manager, Cisco Philippines
"We are pleased to have the system operational in our office in Manila, as it will enable our employees, channel partners and customers here to tap on our global network of experts. In effect this is our window to the world. Allowing OFWs to use the system to meet their loved ones made sense, as we would like as many people as possible to benefit from our technology."
- Barbara Chiu, general manager, Cisco Hong Kong
"It is wonderful to be able to allow these women, upon whom so many Hong Kong people rely, to see and talk to their families back in Manila. It is just one way that Cisco technology can be used to truly enable people from all walks of life to do things they never thought possible. As a member of the Hong Kong community for 20 years, Cisco is pleased to use our technology in such a meaningful way."
- Lulu Salazar, special projects adviser at the Hong Kong Bayanihan Center
"The program is a very good opportunity for Filipinos here in Hong Kong who cannot afford to go home to their families as often as they would like to."
Images:
- Tep Misa (left) and Jason Villegas (right) in the Cisco Philippines TelePresence Suite
- Barbara Chiu (left) and Anette Villegas (right) in the Cisco Hong Kong TelePresence Suite
- Hassel Lanza (center) and family in a virtual family portrait
- The Savedras Reunite via Cisco TelePresence
Video:
RSS Feed for Cisco: http://newsroom.cisco.com/dlls/rss.html
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com. Cisco products are supplied in the Philippines and Hong Kong by Cisco Systems International, BV, a wholly owned subsidiary of Cisco Systems, Inc.
# # #
Cisco, the Cisco logo, Cisco Systems and Cisco TelePresence are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.
www.cisco.com
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Cisco News
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Written on 10:24 AM by ooe
Cisco Mobile Transport over Packet Solution Enables Efficient High-Speed Connectivity Needed to Deliver Increasing Amounts of 3G and 4G Mobile Internet Traffic
SAN JOSE, Calif., February 17, 2009 - Cisco® today announced, following a successful and extensive evaluation, that IP Networks, Inc. (IPN) is implementing a Cisco Internet Protocol Next-Generation Network (IP NGN) architecture featuring the Cisco Mobile Transport over Packet (MToP) solution. This approach gives IPN the scale, resiliency and efficiency needed to deliver incrementally increasing amounts of 3G and 4G mobile IP traffic for operators, which is expected to increase 66 fold between 2008 and 2013, according to Cisco Visual Networking Index (VNI) Mobile Forecast for 2008-2013.
Cisco's IP NGN technologies and expertise transform service providers into experience providers enabling them to deliver the Connected Life. Those experience providers, like IPN, are adding new revenue opportunities with a reduced time to market by delivering new and differentiated voice, video, data and mobility services.
IPN's Cisco IP Radio Access Network (RAN) managed solution enables mobile operators to provide mobile broadband cellular services to their own customers while reducing their costs of doing business.
Facts:
- IPN is migrating its infrastructure to provide multi-homing Carrier Ethernet from the newly launched Cisco Mobile Wireless Router (MWR) 2941-DC located at the cell site and transport mobile traffic from several operators over a single, converged IP network. Mobile traffic from the cell site will be routed via the Cisco 7600 Series routers enabled to support both Pseudowires over Ethernet (PWE3) and native IP packets.
- The Cisco MToP solution is able to support code division multiple access (CDMA) and global system for mobile communications (GSM)-based radio technologies and next-generation all-IP radios.
- Transporting this mobile traffic across IPN's core network are the Cisco 7600 Series router and Cisco ONS 15454 optical switching platforms. This design offers the highest resiliency with generous bandwidth from cell site through the core of a network. These capabilities are enabled with the help of the new Cisco Ethernet Services Plus (ES+) line card for the Cisco 7600 Series routers.
- IPN will be able to quickly expand its network using zero-touch deployment techniques enabled by the Cisco CNS Configuration Engine (CNS-CE). As a premier managed service provider, IPN selected the Cisco IP-service level agreement (SLA) suite and Mobile Wireless Transport Management (MWTM) system to ensure their customers of consistently high-quality service and reliability.
- Meeting the mission-critical networking requirements of Fortune 100 corporations, large enterprises, government agencies and other service providers, IPN is extending its highly resilient services to Tier-1 mobile operators in the United States
Supporting Quotes:
- "Value propositions of our all-optical networks include service flexibility and scalability," said Gary George, president of IP Networks. "We provide service level agreement-guaranteed IP radio access network transport using pseudowires over carrier Ethernet and native IP. An important aspect in mobile transport networks is maintaining accurate synchronization signals to minimize interference among sites and to ensure optimal inter-cell handover performance. Cisco and Brilliant Telecommunications' network timing solutions make that happen."
- "As a global leader in providing IP-based networking solutions, Cisco has demonstrated that our IP NGN Carrier Ethernet Design and Mobile Transport over Packet solutions offer operators a cost-effective and seamless migration path to Ethernet backhaul networks, while capitalizing on the cost and efficiencies of IP/Ethernet as bandwidth demands increase," said Larry Lang, vice president and general manager of services and mobility business unit, Cisco. "The Cisco MToP solution is helping to transform mobile operator business models by providing both data offload and reducing operating expenses of the network."
Find More Information Online:
Web Site Links
Photos:
- Cisco MWR 2941-DC
- Cisco 7600 Ethernet Services 20G
Technorati Tags:
Cisco, Cisco Internet Protocol Next-Generation Network, Cisco IP NGN, IP NGN, Cisco Carrier Ethernet Design, Cisco Mobile Transport over Packet Solution, Cisco MToP, MToP, Cisco Internet Protocol over Dense Wavelength Division Multiplexing, Cisco IPoDWDM, IPoDWDM, Cisco Mobile Wireless Router, MWR, Cisco ONS, Cisco ONS 15454, Cisco 7600 Series, IP Networks, Inc., Gary George, Larry Lang
About Cisco
Cisco, (NASDAQ: CSCO), is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
# # #
Cisco, the Cisco logo and Cisco Systems are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.
www.cisco.com
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Cisco News
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Written on 7:42 AM by ooe
Cisco Platform and Subscriber Policy Management Help Mobile Operator Offer Increased Bandwidth and Deliver Customized Services to its Enterprise Customers
OSLO, Norway, February 12, 2009 - Cisco today announced that it is working with Network Norway to deploy a mobile Internet platform, based on the Cisco® Internet Protocol Next-Generation Network architecture. The IP NGN platform will help Network Norway increase its capacity for mobile broadband services, monitor the performance of its network and offer customized data services, laptop data cards and flat-fee billing to its corporate customers.
"To expand in the enterprise market effectively, we need a platform that helps us effectively handle our mobile data services and has the capacity for growth," said Harald Bøyum, head of Value Added Services and Core Networks at Network Norway. "By working with Cisco, we have deployed an intelligent, high-performance platform that will help us respond quickly to customer demand for bandwidth-intensive applications and allow us to deliver services specifically tailored to customer needs."
Based on Cisco's enhanced Gateway General Packet Radio Service Support Node (eGGSN) technology, the new platform will help Network Norway increase the capacity and performance of its network to address the high adoption rates for mobile data services. The new solution will also help Network Norway have greater control over the management and performance of its network and essentially transform the Mobile Internet experience.
"The industry is seeing a change in behaviour: Both businesses and consumers are demanding mobile access to bandwidth-intensive applications and services," said Larry Lang, vice president and general manager of Cisco's services and mobility business unit, "Businesses are improving the productivity of their workforces with mobile services that help them collaborate on the move, and consumers are using the mobile Internet to plan their social lives and share experiences. The Internet is truly mobile, and Network Norway is deploying a scalable platform that will help it adapt to customer demands and have more control over revenue-generating services."
Network Norway's IP platforms have been developed in collaboration with Datametrix, a Norwegian Cisco Gold Certified Partner. Network Norway has deployed the Cisco eGGSN, which runs on Cisco's Service and Application Module for IP (SAMI) technology for Cisco 7600 Series Routers. The network also features Cisco Catalyst® 6500 Series Firewall Service Modules, Cisco ACE Application Control Engine Modules, Cisco NAC Appliances, Cisco 7200 Series routers, the Cisco SCE 2000 Series Service Control Engine and the Cisco Content Services Gateway.
"Subscribers no longer feel restricted when accessing the Internet, and businesses are starting to reap the benefits of giving employees access to services and applications while on the move," commented Datametrix Chief Executive Officer Svein Lerkerød. "Network Norway's new platform will help it differentiate from the competition, have more control over the delivery of services and provide transparent and logical billing for its customers."
About Network Norway
(www.networknorway.com): Network Norway is Norway's new provider of telephony services, with over 20 years of experience in the business segment. Making your work day easier is Network Norway's goal - tailored to your needs.
About Datametrix
Datametrix delivers complete IT solutions and offers Norway's most comprehensive department of certified technicians and a broad range of products. The solutions include equipment, design, installation, consultancy, service and support of LAN, WAN, WLAN, telephony, broadband and security.
Datametrix cooperates closely with the world's leading suppliers of technology; it is a Cisco Gold Certified Partner.
Datametrix has taken the role as a leading supplier in the Norwegian telco and service provider market and has a substantial knowledge in building MPLS based infrastructures for a long time. Both mobile operators in Norway as well as some of the largest service providers have used the competence of Datametrix, building infrastructure nationwide in Norway.
The employees at Datametrix constitute the backbone of Norway's most important knowledge based company within IP-communication-Datametrix AS. Datametrix offers specialist competence within security, infrastructure, IP telephony, data centre, wireless and mobile solutions.
About Cisco
Cisco Systems (NASDAQ: CSCO) is a worldwide leading supplier in networking that transforms how people connect, communicate and collaborate. Cisco news and information are available at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com. Cisco equipment in Europe is supplied by Cisco Systems International BV, a wholly owned subsidiary of Cisco Systems, Inc.
# # #
Cisco, the Cisco logo, Cisco Systems and Catalyst are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.
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Written on 7:42 AM by ooe
Innovative solution will create a mutually profitable digital bridge between fixed and mobile Service Providers and the Digital Marketing industry
SAN FRANCISCO, California, USA - February 12, 2009 - Feeva Technology Inc. announced today that it has integrated its addressable digital advertising application with the Cisco® 7600 Series Router to substantively improve performance for the entire online content and advertising value chain.
Telecommunications and advertising industries as well as consumers benefit from this integrated solution: Advertisers gain access to previously unavailable audience metrics, improving the performance of their marketing campaigns using Feeva's Real-Time Market Segmentation data. Carriers enjoy new revenue opportunities based on the value they add to the advertising ecosystem from the existing assets in their communications networks. Consumers benefit from more relevant online advertising with complete opt-in/out control and without sacrificing privacy levels.
"The solution from Feeva integrated with Cisco's IP Next-Generation Network architecture provides Service Providers an elegant way to leverage their fixed and mobile broadband network assets to monetize new partnerships within the online advertising ecosystem", said Larry Lang, vice president and general manager of the Services and Mobility Business Unit at Cisco.
Feeva's "Media-EnablerTM" solution creates unmatched efficiency for Online Publishers, Advertising Networks, Advertising Agencies and Advertisers, and an entirely new revenue stream for Service Providers. Combined with the scalability and performance of Cisco AdControl software, an application enabled on Cisco's high performance Service Application Module for IP (SAMI) line card on the Cisco 7600 Series Router, the solution allows Service Providers to reliably enable advertising revenues, eliminating the need for alternative, lower performance solutions that inspect web requests and inject advertisements.
"This collaboration between Feeva and Cisco creates a 'digital bridge' between the advertising and telecommunications industries that achieves a new benchmark of addressability for online advertising" said Rishad Tobaccowala, Chief Executive Officer of Denuo, the Futures Unit of Publicis. "Advertisers can now rely on Internet service providers for uniquely reliable demographic data, similar to the data from traditional media channels such as TV and print."
The solution also offers broad protection of consumer privacy. Feeva does not utilize any technology that gains access to any behavioral or personally identifiable information.
Richard Purcell, Chief Executive Officer of the Corporate Privacy Group, former Privacy Officer of Microsoft, advisor to industry and governments on privacy technology and policy: "Protection of consumer privacy is fundamental to any solution that uses any data for targeting of online advertising. Feeva relies solely on existing foundation data in service provider networks, and never handles any personally identifiable information."
"Together, Cisco and Feeva have created a highly scalable platform which will allow carriers to generate new revenues from their existing assets" said Nitin J. Shah, Feeva's Chief Executive Officer and Co-Founder. "We look forward to integrating with fixed and mobile Service Providers and delivering a portfolio of Real Time Market Segmentation data to the digital advertising industry."
The solution from Feeva and Cisco will be available for demonstration at Mobile World Congress 2009 in the Cisco showcase at the Palau Moxo in Barcelona. For more information on the Mobile World Congress, please visit: http://www.cisco.com/web/learning/le21/le34/MWC/2009/index.html.
To request a meeting with Feeva at the Mobile World Congress, please send an email to barcelona@feeva.com.
For press inquiries, please contact Jake Ward at Qorvis, 
1-202-683-3156
, jward@qorvis.com
Feeva Technology Inc has created a bridge between Communication Services Providers and the Digital Media Industry. Our technology advances the performance for the entire online content and advertising ecosystem without sacrificing consumer privacy. For more information, visit http://www.feeva.com
Feeva Technolgies Inc. Feeva, Media-Enabler and other Feeva trademarks are the property of Feeva Technologies Inc. All other trademarks are the property of their respective owners.
Contact Information:
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Cisco News
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Written on 7:41 AM by ooe
Cisco TelePresence Technology Will Be Used to Create an Interactive Experience Between Fans and NBA Players and Legends at NBA All-Star
PHOENIX (NBA All-Star Weekend) - February 13, 2009 - The National Basketball Association (NBA) and ESPN today announced that they will utilize Cisco TelepresenceTM technology to create an immersive "in-person" experience that will bring NBA players and legends closer to fans at the NBA All-Star Game in Phoenix this weekend.
Facts:
ESPN will broadcast exclusive NBA All-Star Weekend reports on the network's news and information shows, such as "SportsCenter," directly from the Cisco TelePresence system in Phoenix back to ESPN's studio in Bristol, Conn.
With the implementation of TelePresence in ESPN broadcast operations, the sports network will be able to deliver a higher level of interactive sports broadcasting for major events happening across the globe.
During NBA All-Star, Cisco will deploy two Cisco TelePresence units at the Phoenix Convention Center and one at U.S. Airways Center for the All-Star Game activities. One of the Cisco TelePresence systems will be located directly on the show floor at the All-Star Jam Session allowing fans to interact "face-to-face" with NBA stars from the Convention Center green room and backstage at the arena.
Fans will be able to participate in trivia contests and interact with current NBA players and legends, such as the Oklahoma City Thunder's Kevin Durant, Toronto Raptors' Jason Kapono and former Phoenix Suns' legend Dan Majerle, throughout the weekend via the Cisco TelePresence systems at NBA Jam Session.
In addition to TelePresence, the NBA will utilize the Cisco® wireless press center for real-time mobile media reporting on multiple All-Star events happening in Phoenix. And as an official technology partner of the NBA, Cisco digital signage, part of the Cisco Digital Media System, will be on-site to provide All-Star programming content and live updates of the NBA Jam Session Trivia contest.
Supporting Quotes:
Steve Hellmuth, executive vice president of technology and operations, NBA
"Cisco has been helping the NBA stay connected since 2007 and we're thrilled to extend this interaction to our fans by bringing Cisco TelePresence to the Jam Session show floor. We will be able to provide our fans with unprecedented access to both current NBA players and legends."
Ed Erhardt, president of customer marketing and sales, ESPN
"ESPN is working with Cisco to enhance the NBA All-Star viewing experience for basketball fans. Thanks to Cisco, we'll be able to offer our audience a closer look at the All-Star Game with exclusive interviews via Cisco TelePresence."
Alan Cohen, vice president, enterprise marketing, Cisco
"By deploying Cisco TelePresence directly on the NBA Jam Session show floor, we are bridging the gap between athletes and fans, giving basketball enthusiasts a virtual pass to the arena with a unique ability to interact with players in new ways that were not possible at previous marquee sporting events. Building on our relationship with the NBA, we're bringing fans closer to the game, from the boardroom to the locker room."
Supporting Links:
Technorati Tags:
Cisco, sports, NBA, ESPN, collaboration, video, TelePresence
NBA All-Star 2009
NBA All-Star 2009 in Phoenix will bring together some of the most talented and passionate players in the league's history for a global celebration of the game. Among the many events that will reach fans in 215 countries and territories in 44 languages are the T-Mobile Rookie Challenge & Youth Jam, Sprite Slam Dunk Contest, Foot Locker Three-Point Shootout, PlayStation Skills Challenge, Haier Shooting Stars, McDonald's NBA All-Star Celebrity Game, NBA All-Star Jam Session presented by adidas, and the 58th NBA All-Star Game, which will be played on Sunday, Feb. 15 at the US Airways Center and broadcast on TNT for a sixth consecutive year, marking Turner Sports' 24th season of All-Star coverage. This will be the third NBA All-Star in Phoenix. The city also hosted the event in 1975 and 1995.
About ESPN
ESPN, Inc., The Worldwide Leader in Sports, is the leading multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia sports assets with over 50 business entities. Based in Bristol, Ct., ESPN is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.
About Cisco Systems
Cisco Systems, Inc. (NASDAQ: CSCO), is the worldwide leader in networking for the Internet. Information on Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
# # #
Cisco, Cisco Systems, and the Cisco Systems logo are registered trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.
Posted in
Cisco News
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Written on 7:41 AM by ooe
Cisco announces the winners of the Digital Cribs video contest in partnership with NYU's ProMotion Pictures and USC's School of Cinematic Arts. Students from the two schools created and submitted Digital Cribs webisodes featuring unique and interesting uses of consumer technology and home networks.
Highlights/Key Facts:
- Today, Cisco is announcing the winners of the Digital Cribs video contest in partnership with New York University's ProMotion Pictures and the University of Southern California School of Cinematic Arts.
- Eight teams from NYU and USC submitted nonfiction short films in December 2008 featuring "digital cribs" that depict how people from all walks of life use consumer technology and their home network in new and exciting ways.
- There were two categories for the Digital Cribs video contest with NYU and USC:
- A brand winner from each university was selected by a panel of three Cisco judges. The judges critiqued videos based on adherence to a creative brief, the quality of casting, storytelling and originality. The brand winners each receive $5,000.
- A viewers' choice winner from each university wins a percentage of $10,000 in prize money, determined by the percentage of the total votes that their video received on digitalcribs.com. For example, a submission that received 80 percent of the total votes cast would receive 80 percent of the prize money, or $8,000.
- Brand Winners:
- Viewers' Choice Winners:
- NYU: "Digital Architect" by Ryan Silbert and Matt Greenbaum received 31 percent of NYU video submission votes to win $3,100.
- USC: "Tim Ferriss's Digital Lifestyle" by Ross and Jeremy Cohen received 23 percent of USC video submission votes to win $2,300.
- Cisco partnered with NYU and USC to tap into the talents of aspiring film makers to show the experience of living a connected life.
- All Digital Cribs video submissions are posted on digitalcribs.com.
- "Digital Cribs" aims to demystify home technology and inspire conversations about how consumer technology and home networks enhance consumers' daily lives.
Tags/Keywords:
Cisco, Cisco Consumer, Digital Cribs, film school, USC, NYU, film community, connected life, video, video contest, human network, home network, consumer technology, Shane Battier, Meghan Asha, Lincoln Schatz, digital life, visual networking, webisodes, video sharing, ProMotion Pictures, School of Cinematic Arts
Links:
Quotes:
- Ken Wirt, vice president, consumer marketing, Cisco
"Digital Cribs provides consumers with compelling examples of how a home network enables more visual, social and personal experiences," said Ken Wirt, Cisco's vice president of consumer marketing. "Whether from the viewpoint of student filmmakers, celebrities or end users, Digital Cribs films educate and inform consumers on the power of home networking technologies."
- Samuel Craig, Catherine and Peter Kellner Professor in Entrepreneurship and Arts and Media Management, Deputy Chair, and Marketing Director, Entertainment, Media and Technology Program at NYU Stern.
"Through this year's partnership with Cisco, NYU's graduate business and film students worked together to create edgy short films, tailored to today's consumers and suitable for both traditional distribution as well as viral marketing campaigns. Tapping into the student community, a representative subset of Cisco's target audience, these budding producers and aspiring film makers are pushing the boundaries of branded entertainment and promotions."
- Brenda Goodman, Senior Lecturer, USC
"Digital Cribs gave our students at the USC School of Cinematic Arts a chance to tell short, compelling stories about interesting people and their use of technology. …Cisco and the Digital Cribs contest created a bridge between the professional world and film school and was a great opportunity for our students."
Embedded Videos and Images:
Photos:
- Cisco consumer logo
- Ken Wirt, vice president, consumer marketing, Cisco
- NYU Logo
- USC School of Cinematic Arts Logo
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
About NYU ProMotion Pictures
Created by Stern alumni Jeffrey Grossman (MBA '04) and Russ Axelrod (MBA '05), the NYU Stern ProMotion Pictures Film Competition brings together business and creative talent from the graduate programs at NYU's Stern School of Business and Kanbar Institute of Film & Television to produce branded entertainment films for major companies. Already in its sixth installment, the competition is sponsored by a different company each year and awards up to $150,000 to winning teams to produce the short films, which can be used as part of the company's marketing campaign. Past sponsors include Volvo, Verizon, Unilever's Axe and Heineken.
Established in 1929 and currently celebrating its 80th anniversary as the nation's oldest university-based cinema program, the USC School of Cinematic Arts has fueled and mirrored the growth of entertainment as an industry and an art form. The school offers comprehensive programs in directing, producing, writing, critical studies, animation & digital arts, production, and interactive media, all backed by a broad liberal arts education and taught by leading practitioners in each field. Its more than 10,000 alumni are among the world's most distinguished animators, scholars, teachers, writers, directors, producers, cinematographers, editors, sound experts and industry executives. Since 1973 not a year has passed without an alumnus or alumna being nominated for an Academy Award.
# # #
Cisco, the Cisco logo, and Cisco Systems are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document or Website are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.
Posted in
Cisco News
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Written on 7:38 AM by ooe
Karnataka Government Signs MoU With Cisco to Evolve an Intelligent, Sustainable City
BENGALURU, India, February 12, 2009 - Cisco today announced a pilot program to assist the government of Karnataka in developing a road map for an intelligent and sustainable Bengaluru city.
The announcement was made today at the Cisco campus in Bengaluru, after a meeting between B.S. Yeddyurappa, the chief minister of Karnataka; John Chambers, Cisco chairman and CEO; and Wim Elfrink, Chief Globalisation Officer and EVP, Cisco Services. As part of the Memorandum of Understanding (MoU), Cisco will work with the Karnataka government to share relevant experiences and best practices from its work in other parts of the world, including conducting workshops, requirement studies and architectural designs for the pilot project.
Speaking on the occasion, Dr. B.S. Yeddyurappa said, "Public safety and security, health care, and energy being our primary focus, we are looking to work closely with Cisco, in developing a world-class urban infrastructure for the citizens of Karnataka. We are delighted to collaborate with a world technology leader like Cisco in this important initiative."
Mr. Elfrink said: "The vision of the Karnataka government for Bengaluru is exemplary. Cities which run on information will transform the quality of life for citizens, drive economic growth, and improve city services and management. Particularly in these difficult economic times, cities which use the network to accelerate and multiply their infrastructure investments will be those which not only survive challenges but thrive and lead into the future. The signing of this MoU and the presence of our Globalisation Centre East in this city gives us the opportunity to work closely with the authorities and apply our knowledge and experience to play a role in Bengaluru city's transformation."
The MoU was signed at the Cisco campus by Naresh Wadhwa, president and country manager, Cisco India and SAARC (South Asian Association for Regional Cooperation), and Ashok Kumar Manoli, principal secretary, information technology and biotechnology, the government of Karnataka.
This project is part of Cisco's global 'Intelligent Urbanisation' initiative announced today from Cisco's Globalisation Centre East, designed to help cities around the world use the network as the fourth utility for integrated city management, a better quality of life for citizens, and economic development. Bringing together a broad portfolio of products, services, partners and solutions across Cisco, the initiative is initially focused on intelligent, sustainable solutions for public safety and security, transportation, buildings, energy, health care and education.
This partnership builds on Cisco's technology expertise around the world in cities like San Francisco, Amsterdam and Seoul to help promote sustainable, intelligent urban development practices.
As part of the pilot program, Cisco will work with Karnataka State Road Transport Corp. and the Karnataka police to improve public safety and security around one of the major bus terminals in Bengaluru. The project will help enable public safety and security at strategic points within the terminal, offering remote monitoring capabilities with real time information.
The chief minister and other senior officials were also taken through a tour of Cisco's Intelligent Urbanisation exhibition, which demonstrated solutions for public safety and security for Bengaluru. As an example of how technology can be used to improve security operations, Cisco showcased its own internal Security Operations Centre. Real-time security monitoring and alerts, video surveillance tools, acoustic sensors, card-readers with biometric recognition, automatic alerts and security activation systems were the highlights of this module. Through simulations, the Cisco team demonstrated how automated responses and technology can help reduce the potential for human error and time lags.
In addition to public safety and security, technology solutions were displayed at the Intelligent Urbanisation showcase around what the concepts would mean in the areas of transportation, health care, energy, buildings and connected real estate.
Cisco's Globalisation Centre in Bengaluru, established as part of a total investment in India of US$1.16 billion, is already a showcase of the technology components of the company's Intelligent Cities vision. The campus in Bengaluru is ISO 14001 certified, which is the internationally accepted standard for environmental management systems. The initiatives at the campus include solar lighting and daylight harvesting, rainwater and treated sewage water harvesting for irrigation and fertilization, network-controlled lighting and HVAC systems, and a ubiquitous security system.
Through the various programmes and initiatives that it has undertaken at the Globalisation Centre East in Bengaluru, Cisco is demonstrating its commitment to pollution reduction, environmental protection and continuous improvement in India.
About Cisco
Cisco, (NASDAQ: CSCO), is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com. Cisco equipment in India is supplied by Cisco Systems International BV, a wholly owned subsidiary of Cisco Systems, Inc.
# # #
Cisco, the Cisco logo, and Cisco Systems are registered trademarks or trademarks of Cisco Systems, Inc. and/or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. This document is Cisco Public Information.
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- Optimal aisle determination
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Network Layer End-Station Packet
- Route assurance occurs at this layer, so a packet charge accommodate a antecedent and destination address.
- Network-layer addresses accept two components: a arrangement basic for internetwork routing, and a bulge cardinal for a device-specific address. The archetype in the amount is an archetype of an IP packet and address.
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- Defines analytic antecedent and destination addresses associated with a specific protocol
- Defines paths through network
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- Each articulation is its own blow domain.
- Broadcasts are forwarded to all segments.
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- Each articulation has its own blow domain.
- All segments are in the aforementioned advertisement domain.
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MAC Layer—802.3
IEEE’s Adaptation of Ethernet
There are absolutely two variants of Ethernet: IEEE’s accomplishing and the DIX implementation. Ethernet was developed by three altered companies in the aboriginal 1980s: Digital, Intel, and Xerox, or DIX for short. This accomplishing of Ethernet has acquired over time; its accepted adaptation is alleged Ethernet II. Devices active TCP/IP about use the Ethernet II implementation.
The additional adaptation of Ethernet was developed by IEEE and is connected in the IEEE 802.2 and 802.3 standards. IEEE has breach the abstracts articulation band into two components: MAC and LLC. These apparatus are declared in Table 2-5. The top allotment of the abstracts articulation band is the LLC, and its action is performed in software. The basal allotment of the abstracts articulation band is the MAC, and its action is performed in hardware.
Logical Articulation Control (LLC) 802.2
Defines how to circuitous assorted arrangement band protocols in the abstracts articulation band frame. LLC is performed in software.
MAC 802.3 Defines how advice is transmitted in an Ethernet environment, and defines the framing, MAC addressing, and mechanics as to how Ethernet works. MAC is performed in hardware
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- More end stations agency added collisions.
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- All accessories are in the aforementioned blow domain.
- All accessories are in the aforementioned advertisement domain.
- Devices allotment the aforementioned bandwidth.
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Hosts--Hub--10BaseT—Twisted Pair--Host--10Base2—Thin Ethernet 10Base5—Thick Ethernet
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Defines
* Media type
* Connector type
* Signaling type
802.3 is amenable for LANs based on the carrier faculty assorted admission
collision ascertain (CSMA/CD) admission methodology. Ethernet is an archetype
of a CSMA/CD network.
Physical
Ethernet
802.3
EIA/TIA-232
V.35
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The arrangement breadth in Ethernet over which frames that accept collided will be detected.
Collisions are broadcast by hubs and repeaters
Collisions are Not broadcast by switches, routers, or bridges
If two or added machines accompanying faculty the wire and see no frame, and anniversary places its anatomy on the wire, a blow will occur. In this situation, the voltage levels on a chestnut wire or the ablaze frequencies on a allotment of cilia get messed up. For example, if two NICs attack to put the aforementioned voltage on an electrical allotment of wire, the voltage akin will be altered than if alone one accessory does so. Basically, the two aboriginal frames become unintelligible (or undecipherable). The NICs, back they abode a anatomy on the wire, appraise the cachet of the wire to ensure that a blow does not occur: this is the blow apprehension apparatus of CSMA/CD.
If the NICs see a blow for their transmitted frames, they accept to resend the frames. In this instance, anniversary NIC that was transmitting a anatomy back a blow occurred creates a appropriate signal, alleged a jam signal, on the wire, waits a baby accidental time period, and senses the wire again. If no anatomy is currently on the wire, the NIC will afresh retransmit its aboriginal frame. The time aeon that the NIC waits is abstinent in microseconds, a adjournment that can’t be detected by a human. Likewise, the time aeon the NICs delay is accidental to advice ensure a blow won’t action afresh back these NICs retransmit their frames.
The added accessories you abode on a segment, the added acceptable you are to acquaintance collisions. If you put too abounding accessories on the segment, too abounding collisions will occur, actively affecting your throughput. Therefore, you charge to adviser the cardinal of collisions on anniversary of your arrangement segments. The added collisions you experience, the beneath throughput you’ll get. Normally, if your collisions are beneath than one percent of your absolute traffic, you are okay. This is not to say that collisions are bad—they are aloof one allotment of how Ethernet functions.
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- The aftereffect of two nodes sending transmissions accompanying in Ethernet. When they accommodated on the concrete media, the frames from anniversary bulge bang and are damaged.
Exam Watch Make abiding you accept the mechanics of Ethernet: CSMA/CD. No accessory has antecedence over addition device. If two accessories address simultaneously, a blow occurs. When this happens, a jam arresting is generated and the accessories try to retransmit afterwards cat-and-mouse a accidental period.
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- A accumulation of accessories accepting advertisement frames initiating from any accessory aural the group
- Routers do not advanced advertisement frames, advertisement domains are not forwarded from one advertisement to another.
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Unicast-Multicast-Broadcast
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Data flow in a network focuses on layers one, two and three of the OSI model. This is after being transmitted by the sending host and
before arriving at the receiving host.
Application
Presentation
Session
Transport
Network
Data Link
Physical
6 Presentation
5 Session
4 Transport
3 Network
2 Data Link
1 Physical
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Your acquaintance enjoys benumbed his new bike in Dadar.
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BOB is accomplished and “presents” the bike to your friend. Another way to say it is that your acquaintance is assuredly accepting him “present”.
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Your acquaintance hangs up because he is done talking to you.
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Your acquaintance calls you and tells you he got all 3 boxes and he is accepting addition acquaintance called BOB arouse the bicycle.
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Upon analytical the destination address, Dadar column appointment determines that your boxes should be delivered to your accounting home address.
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Dadar column appointment receives your boxes.
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The boxes are aureate from Bangalore to Mumbai.
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